How we helped Solidny improve its real estate qualified leads by 65 qualified leads a month
Despite their best efforts to generate leads, Solidny was not finding the success they needed to improve their sales game, especially with their new intimate-houses concept, for people who want to live closer to nature while not far from the city. So, they ought to improve their online brand visibility to drive engagement and pull the interest of the potential home buyers actively looking for this kind of life and experience. Knowing that Netwired had the skills and expertise required, they asked us to implement a coordinated strategy and Facebook campaign for their target audience, with a customized Landing Page and a new Property Website, including a dynamic map of their properties.
Learn more about how we executed this challenge and what we achieved already in such a short time of this amazing journey!
If in the Real Estate business, agents need to learn about each client to find the perfect property for them, we find that real estate marketing should require offering the right digital content to qualified leads online. So, contrary to the usual thinking on selling homes that advises listing the properties everywhere to increase the chances of finding buyers fast, together with the client, we decided to take a more effective and targeted lead generation approach. Narrowing down the target audience and focusing on a strategy that encompasses different channels and tools tailored to them for the various stages of the funnel - to engage and attract more quality leads, which we successfully accomplished!
