What is Brand Identity?
Brand Identity, aka corporate identity or corporate image, is the visual representation of your
brand. It represents all visual assets that you can use to engage with your audience. These can be
your logo, colour palette, image style, graphics, patterns, iconography, space, stationary
(packages, brochures, whitepapers,etc) and others. Find out more below...
Logo design
Logo is one of the most critical elements of your brand identity, and we don't take this lightly.
Logo is what people associate with your products or services with your brand. Our will create
special
tailored logos, that will match your Brand Strategy and visually communicate who you are and connect
with your audience.
Colour Palette
Colors are also another really important element of your Brand Identity. Everyone relates to colors
and
identifies with them. We all have our favourite color right? But colors take things a step forward.
Subconsciously we establish emotional connections through colours and your clients as well. Having
colours that match your brand and also appeal to your audience is something very important.